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The extreme searcher's Internet handbook : a guide for the serious searcher / by Hock, Randolph,1944-author.(CARDINAL)213437;
MARCIVE 6/10/13Basics for the serious searcher -- Directories and portals -- Search engines : the basics -- Search engines : the specifics -- Discussion groups, forums, newsgroups, and their relatives -- An internet reference shelf -- Sights and sounds : finding images, audio, and video -- News resources -- Finding products online -- Your own place on the Web : participating and publishing.This fully revised handbook details what users must know to take full advantage of internet search tools and resources. From the latest online tools to the new and enhanced services offered by standbys Google and Yahoo!, this revamped edition also features chapters on popular social networking sites such as Twitter, YouTube, Facebook, and LinkedIn as well as a collection of up-to-date screenshots for visual reference.
Subjects: Web search engines.;
Available copies: 1 / Total copies: 3
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The extreme searcher's guide to Web search engines : a handbook for the serious searcher / by Hock, Randolph,1944-(CARDINAL)213437;
Search engines in general -- Common searching options -- AltaVista -- Excite -- Fast search -- Google -- HotBot -- Lycos -- Northern light -- Yahoo! -- Meta-search engines tools -- Other search engines and keeping up.
Subjects: Web search engines.;
Available copies: 1 / Total copies: 1
On-line resources: Suggest title for digitization;
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Authoritative guide to Web search engines / by Maze, Susan.(CARDINAL)212055; Moxley, David.(CARDINAL)212057; Smith, Donna J.(CARDINAL)212056;
Includes bibliographical references and index.
Subjects: World Wide Web.; Web search engines.;
Available copies: 1 / Total copies: 1
On-line resources: Suggest title for digitization;
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How to do everything with Google tools / by Baker, Donna L.,1955-(CARDINAL)276042;
A guide to using Google's communication and business tools that explains each of Google's products and services and offers step-by-step instructions for maximizing each of the applications.
Subjects: Google.; Web search engines.;
Available copies: 1 / Total copies: 1
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Search Engine Marketing / by Ramos, Andreas.(CARDINAL)530696;
Includes bibliographical references and index.
Subjects: Internet marketing; Web search engines; Communication in marketing; Internet advertising; Electronic commerce;
Available copies: 1 / Total copies: 1
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Engines : the search for power / by Day, John,1918-(CARDINAL)842137;
Subjects: Engines.;
Available copies: 1 / Total copies: 1
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The information specialist's guide to searching & researching on the Internet & the World Wide Web / by Ackermann, Ernest C.(CARDINAL)206389; Hartman, Karen.(CARDINAL)212565;
Includes index.Introduction to the Internet and the World Wide Web -- Browser essentials -- Managing and using information from the Internet and the Web -- Using the World Wide Web for research -- Directories and virtual libraries -- Search strategies for search engines -- Using search engines -- Specialized databases -- Searching library catalogs -- Searching archives, downloading files -- Finding email addresses, phone numbers, and maps -- Searching email discussion group archives and Usenet newsgroup archives -- Evaluating information found on the WWW -- Citing Web and Internet resources -- Putting it all together: a sample research project -- Appendices -- Glossary -- Index.
Subjects: Internet searching.; Web search engines.;
Available copies: 1 / Total copies: 1
On-line resources: Suggest title for digitization;
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Google power search: the essential guide to finding anything online with Google / by Spencer, Stephan.;
What would happen to your productivity if your Web searches always quickly returned the most relevant results? Over the course of a year, you could recover days of time wasted on inefficient searches and irrelevant results; and by mastering Google’s search refinement operators and lesser-known features, hard-to-find information such as market research and competitive intelligence would become accessible to you. This book will show you how to find what you need quickly and accurately.
Subjects: Google.; Internet searching.; Web search engines.;
Available copies: 1 / Total copies: 1
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The ultimate guide to search engine marketing : pay per click advertising secrets revealed / by Brown, Bruce C.(Bruce Cameron),1965-(CARDINAL)477468;
Includes bibliographical references and index.History and understanding of online marketing -- Introduction to PPC advertising -- Search-engine optimization -- How to generate web site traffic -- Establishing an online marketing strategy -- How to budget for your PPC advertising campaign and choose effective keywords and keyword phrases -- Google AdWords -- Yahoo! search marketing -- Microsoft adCenter -- How to identify and combat fraud -- Increase profits with Google AdSense -- How to increase sales with affiliate marketing.
Subjects: Internet advertising.; Internet marketing.; Search engines.; Web search engines.;
Available copies: 1 / Total copies: 1
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Search marketing : a strategic approach to SEO and SEM / by Cutler, Kelly,Author(DLC)n 2024013918;
"Search Marketing offers insights into high-level strategy and the in-depth application of search. Designed to help marketers and business leaders get more from this essential digital marketing tactic, the book dives into what marketers can do today to help their companies take a more controlled and strategic approach to SEO and SEM. The book dives into strategies for driving qualified traffic, measuring the success and functionality of SEO, SEM campaigns and advanced techniques for campaign optimization. Readers will walk away knowing how to take a more informed approach to the business they bring from sites like Google and Bing, while gaining the insight necessary to effectively oversee and manage SEO, SEM and web analytics on a strategic level"--.
Subjects: Search engines.; Web sites; Web site development.;
Available copies: 1 / Total copies: 1
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