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Ultimate guide to Google AdWords : how to access 100 million people in 10 minutes / by Marshall, Perry S.,author.; Todd, Bryan,author.; Marshall, Perry S.Entrepreneur magazine's ultimate guide to Google AdWords.;
The third edition of Ultimate Guide to Google AdWords teaches advertisers how to build an aggressive, streamlined AdWords campaign proven to increase their search engine visibility, consistently capture clicks, double their website traffic, and increase their sales. Users also uncover priceless techniques including how to manage the Quality Score factor, slash bid prices, develop effective keyword lists, and write killer advertising copy.
Subjects: Google.; Internet advertising.; Web search engines.;
Available copies: 1 / Total copies: 1
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Search marketing : a strategic approach to SEO and SEM / by Cutler, Kelly,Author(DLC)n 2024013918;
"Search Marketing offers insights into high-level strategy and the in-depth application of search. Designed to help marketers and business leaders get more from this essential digital marketing tactic, the book dives into what marketers can do today to help their companies take a more controlled and strategic approach to SEO and SEM. The book dives into strategies for driving qualified traffic, measuring the success and functionality of SEO, SEM campaigns and advanced techniques for campaign optimization. Readers will walk away knowing how to take a more informed approach to the business they bring from sites like Google and Bing, while gaining the insight necessary to effectively oversee and manage SEO, SEM and web analytics on a strategic level"--.
Subjects: Search engines.; Web sites; Web site development.;
Available copies: 1 / Total copies: 1
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Google search secrets / by Burns, Christa.; Sauers, Michael P.(CARDINAL)268309;
Subjects: Google.; Database searching.; Web applications.; Web search engines.;
Available copies: 1 / Total copies: 1
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SEO / by Kent, Peter,1957-author.(CARDINAL)643254;
Getting started with SEO -- Building search engine-friendly sites -- Adding your site to the indexes and directories -- After you've submitted your site -- The part of tens.Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?"
Subjects: Handbooks and manuals.; SEO for dummies.; Web search engines.; Search engines.; Internet searching.; Internet marketing.;
Available copies: 2 / Total copies: 3
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The ultimate guide to search engine marketing : pay per click advertising secrets revealed / by Brown, Bruce C.(Bruce Cameron),1965-(CARDINAL)477468;
Includes bibliographical references and index.History and understanding of online marketing -- Introduction to PPC advertising -- Search-engine optimization -- How to generate web site traffic -- Establishing an online marketing strategy -- How to budget for your PPC advertising campaign and choose effective keywords and keyword phrases -- Google AdWords -- Yahoo! search marketing -- Microsoft adCenter -- How to identify and combat fraud -- Increase profits with Google AdSense -- How to increase sales with affiliate marketing.
Subjects: Internet advertising.; Internet marketing.; Search engines.; Web search engines.;
Available copies: 1 / Total copies: 1
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Mining Google web services : building applications with the Google API / by Mueller, John,1958-(CARDINAL)203899;
Subjects: Software.; Google.; Web search engines.; Internet searching.; World Wide Web.;
Available copies: 1 / Total copies: 1
On-line resources: Suggest title for digitization;
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SEO for dummies / by Kent, Peter,1957-author.; John Wiley & Sons.;
Up relevance scores, improve page speed, optimize voice search questions, and more! Search Engine Optimization For Dummies shows website owners, developers, and search engine optimizers (SEOs) how to create a website that ranks at the top of search engines and has high-volume traffic, while answering the essential question of "how do I get people to visit my site?" By understanding search engine basics (what are they, which ones are important, how to get started), building a search engine-friendly site, registering your site with directories and indexes, using analysis tools to track results and link popularity to boost rankings, and advertising your site by using pay-per-click options, you can use the tricks of SEO masters to drive traffic to your site. You'll also discover how to write effective content, use social media to boost your profile, and manage your platform and reputation to positively impact your search engine rankings. *Develop a search strategy and use new SERP features *Maximize the effects of personalized search *Analyze results with improved analytics tools *Optimize voice search strategies. There's no time like the present to create a website that ranks at the top of search engines and drives traffic to your site with these tips, tricks, and secrets.
Subjects: Web search engines.; Internet marketing.; Internet searching.; Web sites;
Available copies: 1 / Total copies: 1
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Seo for Dummies / by Kent, Peter,author.(CARDINAL)775704;
Getting started with SEO -- Building search engine-friendly sites -- Adding your site to the indexes and directories -- After you've submitted your site -- The part of tens.Develop a search strategy and use local search capabilities, Build sites that increase your search visibility, Analyze results with updated tracking tools, Maximize content marketing strategies, If you're asking yourself the essential question of "how do I get people to visit my site," you've come to the right place!Packed with tips, tricks, and secrets, SEO For Dummies shows you how to create and maintain a website that ranks at the top of search engines and drives high-volume traffic. Using plain-English explanations and easy-to-follow instructions, this friendly guide helps you come to grips with search engine basics-what they are, which ones are important, and how to get started-and build a search-engine-friendly site.SEO is an integral part of getting a site to rank in the various search engines in order to attract potential customers. In the new edition of this bestselling guide to search engine optimization, you'll learn the ins and outs and best practices of successful SEO in order to make your website content more search-engine friendly so that it ranks higher among searches and draws the masses. Covering the latest information on pay-per-click options, using social media to boost your profile, and managing your platform and reputation to positively impact your search engine rankings, this hands-on guide is the fun and friendly place to start learning how to move your site to the top of the rankings.
Subjects: Web search engines.; Internet marketing.; Internet searching.; Web sites;
Available copies: 1 / Total copies: 1
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Web search garage / by Calishain, Tara.(CARDINAL)211364;
Search engines -- Other search engines -- Online tools and gadgets : browsers & more -- The principle of unique language -- The principle of the reinvented wheel -- The principle of onions -- The principles of nicknames -- The principle of every scrap -- The principle of mass similar -- The principle of the world beyond -- The principle of the expanding web -- The principle of applied power -- The principle of salt grains -- News searching -- Job searching -- Finding local information on the web -- Finding images -- Finding audio on the web -- People searching -- Genealogy research online -- Ready reference -- Consumer health -- Drugs and medical information -- Kid-safe searching -- Drivers, cheats, help, and more -- International information.
Subjects: Internet searching.; Web search engines.; Web sites.; Internet addresses.; Search engines.;
Available copies: 2 / Total copies: 2
On-line resources: Suggest title for digitization;
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Introduction to search engine marketing and adwords : a guide for absolute beginners / by Kelsey, Todd,author.(CARDINAL)667265;
Introduction -- Quickstart -- Launching a campaign -- Monitoring a campaign -- Keywords -- campaign strategies -- Ad extensions -- Getting certified.Use Google's AdWords to create your ads. Each chapter goes beyond the tool itself, discussing helpful resources and important issues to keep in mind. If you are completely new to search engine marketing and AdWords and you want to learn the basics, this guide will introduce you to the content quickly.Includes index.
Subjects: Google AdWords.; Internet marketing.; Web search engines.;
Available copies: 3 / Total copies: 3
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