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- HBR guide to persuasive presentations / by Duarte, Nancy.(CARDINAL)558307;
Understand your audience's power -- Segment the audience -- Present clearly and concisely to senior executives -- Get to know your audience -- Define how you'll change the audience -- Find common ground -- Define your big idea -- Generate content to support the big idea -- Anticipate resistance -- Amplify your message through contrast -- Build an effective call to action -- Choose your best ideas -- Organize your thoughts -- Balance analytical and emotional appeal -- Lose the jargon -- Craft sound bites -- Apply storytelling principles -- Create a solid structure -- Craft the beginning -- Develop the middle -- Make the ending powerful -- Add emotional texture -- Use metaphors as your glue -- Create something they'll always remember -- Choose the right vehicle for your message -- Make the most of slide software -- Determine the right length for your presentation -- Persuade beyond the stage -- Think like a designer -- Create slides people can "get" in three seconds -- Choose the right type of slide -- Storyboard one idea per slide -- Avoid visual clichés -- Arrange slide elements with care -- Clarify the data -- Turn words into diagrams -- Use the right number of slides -- Know when to animate -- Rehearse your material well -- Know the venue and schedule -- Anticipate technology glitches -- Manage your stage fright -- Set the right tone for your talk -- Be yourself -- Communicate with your body -- Communicate with your voice -- Make your stories come to life -- Work effectively with your interpreter -- Get the most out of your q&a -- Build trust with a remote audience -- Keep remote listeners interested -- Keep your remote presentation -- Build relationships through social media -- Spread your ideas with social media -- Gauge whether you've connected with people -- Follow up after your talk.Terrified of speaking in front of a group> Or simply looking to polish your skills? No matter where you are on the spectrum, this guide will give you the confidence and the tools you need to get results. Learn how to wIn over tough crows, organize a coherent narrative, create powerful messages and visuals, connect with and engage your audience, show people why your ideas matter to them, and strike the right tone, in any situation.- Subjects: Persuasion (Psychology); Business presentations.;
- Available copies: 1 / Total copies: 2
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- La única mujer / by Benedict, Marie,author.(CARDINAL)414780; Duarte, Pablo,translator.(CARDINAL)869521;
Viena, 1933. Para Hedy Kiesler, joven actriz judía, su belleza ha sido salvación y tormento: la protegió de los nazis pero la condujo a un opresivo matrimonio con el traficante de armas de Hitler y Mussolini. Subestimada por todos a su alrededor, escuchó los planes secretos del Tercer Reich cuando acompañaba a su esposo a fiestas y cenas de negocios. Dividida entre el glamour y la culpa por ser una privilegiada, decide escapar hacia Hollywood, con un nuevo nombre: Hedy Lamarr. Pronto se convirtió en un ícono del cine estadounidense. Nadie en torno a su nueva vida sospechaba que poseía información confidencial sobre los nazis ni que ella misma guardaba un secreto aún mayor: que era una científica capaz de desarrollar la tecnología necesaria para acabar pronto con la guerra. Siempre y cuando la escucharan. Una cautivadora novela basada en la historia real de una mujer extraordinaria, estrella de cine e inventora, que revolucionó la comunicación moderna hace más de medio siglo, sentando las bases para el wifi y el Bluetooth. Es brillante. Es hermosa. ¿Podrá el mundo soportarla? = Hedy Kiesler is lucky. Her beauty leads to a starring role in a controversial film and marriage to a powerful Austrian arms dealer, allowing her to evade Nazi persecution despite her Jewish heritage. But Hedy is also intelligent. At lavish Vienna dinner parties, she overhears the Third Reich's plans. One night in 1937, desperate to escape her controlling husband and the rise of the Nazis, she disguises herself and flees her husband's castle. She lands in Hollywood, where she becomes Hedy Lamarr, screen star. But Hedy is keeping a secret even more shocking than her Jewish heritage: she is a scientist. She has an idea that might help the country and that might ease her guilt for escaping alone -- if anyone will listen to her. Based on the incredible true story of the glamour icon and scientist whose groundbreaking invention revolutionized modern communication.- Subjects: Fiction.; Historical fiction.; Biographical fiction.; Novels.; Lamarr, Hedy, 1913-2000; Antheil, George, 1900-1959; World War, 1939-1945; Women scientists; Women inventors; Jewish women; Spread spectrum communications; Spanish language materials.;
- Available copies: 1 / Total copies: 1
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