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PHP in easy steps / by McGrath, Mike,1956-author.(CARDINAL)422694;

Getting started -- Storing values -- Performing operations -- Testing conditions -- Employing functions -- Manipulating strings -- Building classes -- Handling files -- Producing forms -- Preserving data -- Adding web services.Demonstrates aspects of the PHP language you'll need to produce professional web programming results. Examples provide syntax-highlighted code, which is freely downloadable, showing PHP language basics including variables, arrays, logic, looping, functions and classes. Also included are instructions to install a free web server and the PHP interpreter to create an environment in which you can produce your own data-driven web pages; and write PHP server-side scripts; master PHP operators and control structures; process HTML form data; get cookies and session data; access Web Services APIs over HTTP.

Subjects: Handbooks and manuals.; Instructional and educational works.; Computer programming.; PHP (Computer program language); Web site development.;

Available copies: 1 / Total copies: 3

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Learn Python the hard way [videorecording] : a very simple introduction to the terrifyingly beautiful world of computers and code / by Shaw, Zed.(CARDINAL)552563;

The hardway is easier -- Exercise 0: The setup -- Exercise 1: A good first program -- Exercise 2: Comments and pound characters -- Exercise 3: Numbers and math -- Exercise 4: Variables and names -- Exercise 5: More variables and printing -- Exercise 6: Strings and text -- Exercise 7: More printing -- Exercise 8: Printing, printing -- Exercise 9: Printing, printing, printing -- Exercise 10: What was that? -- Exercise 11: Asking questions -- Exercise 12: Prompting people -- Exercise 13: Parameters, unpacking, variables -- Exercise 14: Prompting and passing -- Exercise 15: Reading files -- Exercise 16: Reading andwriting files -- Exercise 17: More files -- Exercise 18: Names, variables, code, functions -- Exercise 19: Functions and variables -- Exercise 20: Functions and files -- Exercise 21: Functions can return something -- Exercise 22: What do you know so far? -- Exercise 23: Read some code -- Exercise 24: More practice -- Exercise 25: Even more practice -- Exercise 26: Congratulations, take a test! -- Exercise 27: Memorizing logic -- Exercise 28: Boolean practice -- Exercise 29: What if -- Exercise 30: Else and if -- Exercise 31: Making decisions -- Exercise 32: Loops and lists -- Exercise 33: While loops -- Exercise 34: Accessing elements of lists -- Exercise 35: Branches and functions -- Exercise 36: Designing and debugging -- Exercise 37: Symbol review -- Exercise 38: Doing things to lists -- Exercise 39: Dictionaries, oh lovely dictionaries -- Exercise 40: Modules, classes, and objects -- Exercise 41: Learning to speak object oriented -- Exercise 42: Is-a, has-a, objects, and classes -- Exercise 43: Basic object oriented analysis and design -- Exercise 44: Inheritance vs. composition -- Exercise 45: You make a game -- Exercise 46: A project skeleton -- Exercise 47: Automated testing -- Exercise 48: Advanced user input -- Exercise 49: Making sentences -- Exercise 50: Your first website -- Exercise 51: Getting input from a browser -- Exercise 52: The start of your Web game -- Next steps -- Advice from an old programmer -- Appendix A: Command line crash course.

Subjects: Problems and exercises.; Video recordings.; Computer programming; Python (Computer program language); Python (Computer program language);

Available copies: 2 / Total copies: 2

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Teach yourself visually web design / by Huddleston, Rob.(CARDINAL)558345;

Chapter 1: Tools Of Web Design And Planning Your Site -- Brief history of the web -- Understanding browsers -- Visual design tools -- Code-based tools -- Graphics programs -- Understanding the importance of planning your site -- Understanding your audience -- Gather your materials -- Plan your navigation structure -- Plan your file structure -- Chapter 2: Getting Started With HTML -- Introduction to HTML -- Create your first web page -- Save your web page -- Preview a page in a browser -- Declare your document type -- Add headings -- Add paragraphs -- Apply logical formatting -- Understanding URLs and file paths -- Link to other pages in your site -- Link to pages on the web -- Link within a page -- Link to an e-mail address -- Link to other document types -- Show tool tips for links -- Chapter 3: Creating Images -- Understanding image formats -- Legally acquiring stock images -- Understanding image optimization -- Download a stock image from the web -- Get to know the Photoshop interface -- Get to know the Photoshop Elements interface -- Use Photoshop to fix colors -- Crop and resize an image in Photoshop -- Save an image for the web in Photoshop -- Open an image for the web in Photoshop -- Open an image for editing in Photoshop elements -- Use Photoshop Elements to fix colors -- Rotate an image in Photoshop Elements -- Crop an image in Photoshop Elements -- Resize an image in Photoshop Elements -- Save an image for the web in Photoshop Elements -- Get to know the Fireworks interface -- Get to know the Illustrator interface -- Create a button in Fireworks -- Save an image for the web in Fireworks -- Create a logo in Illustrator -- Save an Illustrator image for the web -- Add an image to your web page -- Make your images accessible -- Use images as links -- Chapter 4: Formatting Your Pages -- Introduction to CSS -- Create an embedded style sheet -- Understanding units of measurement -- Set the font and text size on your page -- Understanding color on the web -- Determine a color scheme using Kuler -- Set text color -- Set a background color -- Add a background image -- Control background image tiling -- Position background images -- Apply additional text formatting -- Indent and align text -- Apply spacing with padding -- Control whitespace with margins -- Specify widths -- Add borders -- Chapter 5: Advanced CSS -- Style multiple elements -- Format text with spans -- Group elements with divs -- Apply styles with classes -- Apply styles with IDs -- Use contextual selectors -- Use pseudo-elements -- Use pseudo-classes -- Create an external style sheet -- Link a style sheet to a page -- Use the cascade -- Chapter 6: Laying Out Pages -- Set up your page for CSS layouts -- Float elements -- Use margins and padding to fix float problems -- Work with overflow -- Chapter 7: Adding Tables And Lists -- Add data tables -- Format tables with CSS -- Create complex tables -- Add a header row -- Add table sections -- Add an unordered list -- Add an ordered list -- Style lists -- Chapter 8: Creating A Page Visually In Dreamweaver -- Introduction to Dreamweaver's interface -- Define a site in Dreamweaver -- Create a new document -- Replace the logo placeholder -- Replace the main content -- Replace the content in the sidebar and footer -- Add navigation -- Add images -- Insert a Photoshop image -- Edit a Photoshop image in Dreamweaver -- Modify CSS -- Add new styles -- Preview the page using live view -- Preview the page in a browser -- Preview the page in other browsers using BrowserLab -- Chapter 9: Adding Interactivity And Multimedia -- Introduction to JavaScript and Ajax -- Embed JavaScript in HTML -- Write a function -- Change the visibility of an object -- Create a menu using Spry -- Create a calendar control with YUI -- Create an image gallery with jQuery -- Create animation using Flash Professional -- Publish a Flash movie -- Add a Flash movie to your page in Dreamweaver -- Convert a video to Flash video -- Add Flash video usFrom the Publisher: The mechanics of Web design made easy for visual learners. An effective Web site combines good graphic design principles with a functional user interface. This colorful, step-by-step guide shows visual learners how to plan, develop, and publish a site, all with easy-to-follow lessons. Each task is illustrated with screen shots accompanied by numbered steps. You'll learn all the tools and techniques for creating great-looking Web sites that users will love. -- Good Web design incorporates basic graphic design principles as well as the techniques required to make a site easy to navigate and user-friendly -- Those who learn best when someone shows them how will quickly get up to speed with the full-color screen shots and step-by-step illustrations in this visual guide -- Covers planning a site, creating eye-popping content with popular Adobe tools, building in functionality with HTML and CSS, testing the site, taking it live, and keeping it up to date -- Companion Web site features code and design examples for experimentation -- If you find learning easier when someone shows you how to do something, you'll quickly learn to build Web sites with Teach Yourself VISUALLY Web Design.

Subjects: Dreamweaver (Computer file); Cascading style sheets.; Relational databases.; Web site development.; Web sites; Web sites;

Available copies: 1 / Total copies: 1

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Learn Python 3 the hard way : a very simple introduction to the terrifyingly beautiful world of computers and code / by Shaw, Zed.(CARDINAL)552563;

Includes bibliographical references and index.Exercise 0 : the setup -- Exercise 1 : a good first program -- Exercise 2 : comments and pound characters -- Exercise 3 : numbers and math -- Exercise 4 : variables and names -- Exercise 5 : more variables and printing -- Exercise 6 : strings and text -- Exercise 7 : more printing -- Exercise 8 : printing, printing -- Exercise 9 : printing, printing, printing -- Exercise 10 : what was that? -- Exercise 11 : asking questions -- Exercise 12 : prompting people -- Exercise 13 : parameters, unpacking, variables -- Exercise 14 : prompting and passing -- Exercise 15 : reading files -- Exercise 16 : reading and writing files -- Exercise 17 : more files -- Exercise 18 : names, variables, code, functions -- Exercise 19 : functions and variables -- Exercise 20 : functions and files -- Exercise 21 : Functions can return something -- Exercise 22 : what do you know so far? -- Exercise 23 : strings, bytes, and character encodings -- Exercise 24 : more practice -- Exercise 25 : even more practice -- Exercise 26 : congratulations, take a test! -- Exercise 27 : memorizing logic -- Exercise 28 : Boolean practice -- Exercise 29 : what if -- Exercise 30 : Else and if -- Exercise 31 : making decisions -- Exercise 32 : loops and lists -- Exercise 33 : white loops -- Exercise 34 : accessing elements of lists -- Exercise 35 : branches and functions -- Exercise 36 : designing and debugging -- Exercise 37 : symbol review -- Exercise 38 : Doing things to lists -- Exercise 39 : dictionaries, oh lovely dictionaries -- Exercise 40 : modules, classes, and objects -- Exercise 41 : learning to speak object-oriented -- Exercise 42 : is-A. has-A. objects, and classes -- Exercise 43 : basic object-oriented analysis and design -- Exercise 44 : inheritance versus composition -- Exercise 45 : you make a game -- Exercise 46 : a project skeleton -- Exercise 47 : automated testing -- Exercise 48 : advances user input -- Exercise 49 : making sentences -- Exercise 50 : your first website -- Exercise 51 : getting input from a browser -- Exercise 52: the start of your web game -- Next steps -- Advice from an old programmer.Zed Shaw has perfected the world's best system for learning Python. Following it, students will succeed-just like the hundreds of thousands of beginners Zed has taught to date! In Learn Python 3 the Hard Way, students will learn Python while working through 52 brilliantly crafted exercises. Read them. Type their code precisely. (No copying and pasting!) Fix mistakes. Watch the programs run. As they do, they'll learn how software works; what good programs look like; how to read, write, and think about code; and how to find and fix your mistakes using tricks professional programmers use. -- Provided by publisher.

Subjects: Problems and exercises.; Python (Computer program language); Python (Computer program language); Computer programming;

Available copies: 1 / Total copies: 3

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Ruby wizardry : an introduction to programming for kids / by Weinstein, Eric,author.(CARDINAL)618604;

Includes bibliographical references and index.1. What this book's about : Why learn programming (and why Ruby)? ; All adults on deck: installing Ruby ; Achievement unlocked: Ruby installed! ; Putting on the Ruby slippers ; Getting to know IRB ; Using a text editor and the Ruby command ; When to use IRB and when to use a text editor ; The prompts used in this book ; Into the shiny red yonder -- 2. The king and his string : A short yarn ; A bit more about variables ; Ruby operators ; A smallish project for you -- 3. Pipe dreams : The apprentice plumber's dilemma ; Writing and running Ruby scripts ; His majesty's flow control ; Improving flow_rate.rb with fancier logical operators ; A biggerish project for you -- 4. Staying in the loop : Ruby on monorails ; While loops ; Arrays ; Putting arrays and loops into action ; Your project, should you choose to accept it -- 5. Array of sunshine and hash on the range : Big Hank's hashery ; Arrays within arrays ; Even more array methods! ; Shift! Pop! Insert! ; Iterating with arrays ; Hash in the hashery ; Rollicking ranges ; Order up! -- 6. The (chunky) bacon to Ruby's hash : Symbols! ; The skinny on symbols ; Symbols and hashes, together at last ; The mid-morning rush ; What else can you do with symbols? -- 7. The magic of methods and blocks : A method to the madness ; Defining your own methods ; What is nil? ; Splat parameters ; Block methods ; Into the dragon's lair -- 8. Everything is an object (almost) : The subject of our story is an object ; Classes and objects ; Creating our first class, minstrel ; Variable scope ; Objects and self ; Methods and instance variables ; Dial-a-ballad, or the minstrel's delivery service -- 9. Inheriting the magic of Ruby : Her majesty's managerie ; A brush-up on classes ; Subclass and superclass ; Protecting the kingdom with GuardDogs and FlyingMonkeys ; The queen's machine -- 10. A horse of a different color : Utter panda-monium ; Creating modules ; Constants ; Extending your knowledge ; Mixins and inheritance ; Requiring another file ; Looking up constants ; A horse of a different color -- 11. Second time's the charm : Refactoring at the refactory ; Variable assignment tricks ; Crystal-clear conditionals ; When you need a case statement ; Simplifying methods ; De-duplicating code ; Re-refactoring -- 12. Reading, writing, and Ruby magic : File input and output ; Opening a file with Ruby ; Writing and adding to files ; Avoiding errors while working with files ; All loading docks, report for duty! -- 13. Follow the WEBrick road : Ruby and the Internet ; Using the open-uri Ruby Gem ; Investigating the kingdom's web server ; Beyond the kingdom walls -- 14. Where to go next : The big picture: what you know ; Additional resources and further reading ; Online and multimedia ; Additional topics -- A. Installing Ruby on Mac and Linux : Installing on Mac ; Installing on Linux -- B. Troubleshooting : Errors running Ruby scripts ; Errors using IRB."A playful, illustrated tale that will teach you how to program in Ruby by taking you on a fantastical journey. As you follow the adventures of young heroes Ruben and Scarlet, you'll learn real programming skills"--Page 4 of cover.870L

Subjects: Computer programming; Object-oriented programming (Computer science); Ruby (Computer program language);

Available copies: 6 / Total copies: 7

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Learn Ruby the hard way : a simple and idiomatic introduction to the imaginative world of computational thinking with code / by Shaw, Zed,author.(CARDINAL)552563;

The Hard Way Is Easier -- Reading and Writing -- Attention to Detail -- Spotting Differences -- Do Not Copy-Paste -- Using the Included Videos -- A Note on Practice and Persistence -- A Warning for the Smarties -- Exercise 0: The Setup -- Mac OS X -- Windows -- Linux -- Finding Things on the Internet -- Warnings for Beginners -- Exercise 1: A Good First Program -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 2: Comments and Pound Characters -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 3: Numbers and Math -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 4: Variables and Names -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 5: More Variables and Printing -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 6: Strings and Text -- What You Should See -- Study Drills -- Common Student Question -- Exercise 7: More Printing -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 8: Printing, Printing -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 9: Printing, Printing, Printing -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 10: What Was That? -- What You Should See -- Escape Sequences -- Study Drills -- Common Student Questions -- Exercise 11: Asking Questions -- What You Should See -- Study Drills -- Common Student Question -- Exercise 12: Prompting People for Numbers -- What You Should See -- Study Drills -- Exercise 13: Parameters, Unpacking, Variables -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 14: Prompting and Passing -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 15: Reading Files -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 16: Reading and Writing Files -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 17: More Files -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 18: Names, Variables, Code, Functions -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 19: Functions and Variables -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 20: Functions and Files -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 21: Functions Can Return Something -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 22: What Do You Know So Far? -- What You Are Learning -- Exercise 23: Read Some Code -- Exercise 24: More Practice -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 25: Even More Practice -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 26: Congratulations, Take a Test! -- Common Student Questions -- Exercise 27: Memorizing Logic -- The Truth Terms -- The Truth Tables -- Common Student Question -- Exercise 28: Boolean Practice -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 29: What If -- What You Should See -- Study Drills -- Common Student Question -- Exercise 30: Else and If -- What You Should See -- Study Drills -- Common Student Question -- Exercise 31: Making Decisions -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 32: Loops and Arrays -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 33: While Loops -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 34: Accessing Elements of Arrays -- Study Drills -- Exercise 35: Branches and Functions -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 36: Designing and Debugging -- Rules for If-Statements -- Rules for Loops -- Tips for Debugging -- Homework -- Exercise 37: Symbol Review -- Keywords -- Data Types -- String Escape Sequences -- Operators -- Reading Code -- Study Drills -- Common Student Question -- Exercise 38: Doing Things to Arrays -- What You Should See -- What Arrays Can Do -- When to Use Arrays -- Study Drills -- Common Student Questions -- Exercise 39: Hashes, Oh Lovely Hashes -- A Hash Example -- What You Should See -- What Hashes Can Do -- Making Your Own Hash Module -- The Code Description -- Three Levels of Arrays -- What You Should See (Again) -- When to Use Hashes or Arrays -- Study Drills -- Common Student Questions -- Exercise 40: Modules, Classes, and Objects -- Modules Are Like Hashes -- What You Should See -- Study Drills -- Common Student Question -- Exercise 41: Learning to Speak Object Oriented -- Word Drills -- Phrase Drills -- Combined Drills -- A Reading Test -- Practice English to Code -- Reading More Code -- Common Student Questions -- Exercise 42: Is-A, Has-A, Objects, and Classes -- How This Looks in Code -- Study Drills -- Common Student Questions -- Exercise 43: Basic Object-Oriented Analysis and Design -- The Analysis of a Simple Game Engine -- Top Down Versus Bottom Up -- The Code for "Gothons from Planet Percal #25" -- What You Should See -- Study Drills -- Common Student Question -- Exercise 44: Inheritance Versus Composition -- What Is Inheritance? -- Composition -- When to Use Inheritance or Composition -- Study Drills -- Common Student Questions -- Exercise 45: You Make a Game -- Evaluating Your Game -- Function Style -- Class Style -- Code Style -- Good Comments -- Evaluate Your Game -- Exercise 46: A Project Skeleton -- Creating the Skeleton Project Directory -- Testing Your Setup -- Using the Skeleton -- Required Quiz -- Common Student Questions -- Exercise 47: Automated Testing -- Writing a Test Case -- Testing Guidelines -- What You Should See -- Study Drills -- Common Student Questions -- Exercise 48: Advanced User Input -- Our Game Lexicon -- A Test First Challenge -- What You Should Test -- Study Drills -- Common Student Questions -- Exercise 49: Making Sentences -- Match and Peek -- The Sentence Grammar -- A Word on Exceptions -- The Parser Code -- Playing with the Parser -- What You Should Test -- Study Drills -- Common Student Question -- Exercise 50: Your First Website -- Installing Sinatra -- Make a Simple "Hello World" Project -- What's Happening Here? -- Stopping and Reloading Sinatra -- Fixing Errors -- Create Basic Templates -- Study Drills -- Common Student Questions -- Exercise 51: Getting Input from a Browser -- How the Web Works -- How Forms Work -- Creating HTML Forms -- Creating a Layout Template -- Writing Automated Tests for Forms -- Study Drills -- Common Student Question -- Exercise 52: The Start of Your Web Game -- Refactoring the Exercise 43 Game -- Sessions and Tracking Users -- Creating an Engine -- Your Final Exam -- Next Steps -- How to Learn Any Programming Language -- Advice from an Old Programmer -- Appendix: Command Line Crash Course -- Introduction: Shut Up and Shell -- The Setup -- Paths, Folders, and Directories (pwd) -- If You Get Lost -- Make a Directory (mkdir) -- Change Directory (cd) -- List Directory (ls) -- Remove Directory (rmdir) -- Moving Around (pushd, popd) -- Making Empty Files (Touch, New-Item) -- Copy a File (cp) -- Moving a File (mv) -- View a File (less, MORE) -- Stream a File (cat) -- Removing a File (rm) -- Exiting Your Terminal (exit) -- Command Line Next Steps.You will learn Ruby! Zed Shaw has perfected the world's best system for learning Ruby. Follow it and you will succeed -- just like the hundreds of thousands of beginners Zed has taught to date! You bring the discipline, commitment, and persistence; the author supplies everything else. In Learn Ruby the Hard Way, Third Edition, you'll learn Ruby by working through 52 brilliantly crafted exercises. Read them. Type their code precisely. (No copying and pasting!) Fix your mistakes. Watch the programs run. As you do, you'll learn how software works; what good programs look like; how to read, write, and think about code; and how to find and fix your mistakes using tricks professional programmers use. Most importantly, you'll learn the following, which you need to start writing excellent Ruby software of your own: Installing your Ruby environment; Organizing and writing code; Ruby symbols and keywords; Basic mathematics; Variables and printing; Strings and text; Interacting with users; Working with files; Using and creating functions; Looping and logic; Arrays and elements; Hashmaps; Program design; Object-oriented programming; Inheritance and composition; Modules, classes, and objects; Project "skeleton" directories; Debugging and automated testing; Advanced user input; Text processing; Basic game development; Basic web development. It'll be hard at first. But soon, you'll just get it -- and that will feel great! This tutorial will reward you for every minute you put into it. Soon, you'll know one of the world's most powerful, popular programming languages. You'll be a Ruby programmer. Watch Zed, too! The accompanying DVD contains 5+ hours of passionate, powerful teaching: a complete Ruby video course! - Publisher.

Subjects: Ruby (Computer program language);

Available copies: 1 / Total copies: 1

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C++ programming / by Ullman, Larry E.(Larry Edward),1972-(CARDINAL)539208; Signer, Andreas,1974-(CARDINAL)463024;

Subjects: C++ (Computer program language);

Available copies: 1 / Total copies: 1

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Each of us is a book : poems for the library minded / by Drake, David,1949-(CARDINAL)386326;

Subjects: Poetry.; Books and reading; Libraries; Library science;

Available copies: 2 / Total copies: 2

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Résumé magic : trade secrets of a professional résumé writer / by Whitcomb, Susan Britton,1957-(CARDINAL)654339;

1. A résumé primer -- Tools for the task -- The résumé tool : asset or liability? -- Employers and candidates usually view résumés as having different purposes -- A résumé is most effective when it follows face-to-face or voice contact with a hiring manager -- A support person or computer program will probably be the one to screen your résumé -- Résumés are not read thoroughly -- You won't always need a résumé to land a job -- Then why write a résumé? -- And why this book? -- Some success stories -- Your most important tool -- Top 10 tips to create résumé magic --10. Cover letters and other parts of the puzzle -- Strategy and style -- The value mantra -- Sell, don't tell -- Reveal a secret -- The segments of a cover letter -- The carrot -- The corroboration -- The close -- The anatomy of the cover letter -- Sticky wickets -- To whom it may concern? -- Missed a filing deadline? -- Terminated from a job? -- Relocating? -- Dealing with salary -- Other types of letters -- Direct-mail campaigns -- Writing to a recruiting firm -- Thank-you letters, a chance to resell yourself -- Other pieces of the puzzle -- References -- When to send references -- When and how to ask for references -- Rethinking the 'reference page" with some creative persuasion -- Networking cards -- Addenda -- Paper -- Sending your cover letter and résumé -- By surface mail -- By fax -- By e-mail -- Futurist career management -- Top 10 cover letter tips -- Appendix A. Worksheets to catalog professional history -- Appendix B. Survey : what employers really want in a résumé and cover letter -- Résumés -- Cover letters -- Appendix C. Action verbs with sample phrases.2. How to use branding and advertising strategies to get an interview -- Using brand and ad agency strategies to win an interview -- Elements of your career brand -- Authentic image -- Advantages -- Awareness -- The proven ad agency formula -- Step 1 : how to grab your reader's attention -- Headlines and hard-hitting leads -- Visual appeal -- Step 2 : how to capture your reader's interest -- Selling points, front and center -- Where's the center of the page? -- Place supporting information below the visual center -- Skimmable material goes at the bottom of the page -- Step 3 : how to create desire for your product, you! -- Why you buy -- Why employers buy -- Prove your superiority -- Step 4 : call to action -- Top 10 résumé strategy tips --3. How to choose the most flattering format -- Two tried-and-true winning formats : chronological and functional -- The chronological format -- The functional format -- Genetic variants of the two main résumé types -- The accomplishments format -- The combination format -- The creative format -- The curriculum vitae (CV) -- The dateless chronological format -- The international résumé -- The linear format -- The newsletter format -- The reordered chronological format -- The targeted format -- If it works, it's right -- Top 10 résumé formatting tips --4. The blueprint for a blockbuster résumé -- Data bits, or contact info -- To list or not to list your business telephone number -- Other solutions for daytime contacts -- Sample résumé headers -- Dealing with relocation on your résumé -- Objective, or focus statement -- Key features, or qualifications summary -- Professional experience -- Skills -- Education, credentials, and licenses -- Affiliations -- Publications, presentations, or patents -- Awards and honors -- Bio bites -- Endorsements -- What not to include -- Putting it all together -- Top 10 résumé blueprint tips --5. How to write great copy -- Keywords -- What are keywords? -- Where to find keywords -- Off-line resources for keywords -- Online resources for keywords -- How to position keywords -- How to improve your "hit" ratio -- Top 10 résumé keyword tips -- The objective or focus statement -- Cover letter focus statement -- Title statement -- Traditional objective -- Exercise for assembling a focus statement -- The qualifications summary -- Professional experience -- How far back? -- Where to find material for your job descriptions -- How long is too long? -- Solutions for downplaying less-relevant positions -- Skills -- Education, credentials, licensure -- Recent high school graduate -- Recent college graduate -- Degree obtained a number of years ago -- Degree in a field different from your major -- Degree not completed -- Two-year degree -- Degree equivalent -- No degree -- Including credentials, licenses, and certificates -- Affiliations -- Publications, presentations, and patents -- Publications -- Presentations -- Patents -- Awards and honors -- Bio bites -- Endorsements -- Top 10 tips for writing great copy --6. Accomplishments : the linchpin of a great résumé -- What's in it for me? -- Words to woo employers -- Buying motivator #1 : make money -- Buying motivator #2 : save money -- Buying motivator #3 : save time -- Buying motivator #4 : make work easier -- Buying motivator #5 : solve a specific problem -- Buying motivator #6 : be more competitive -- Buying motivator #7 : build relationships/image with internal/external customers, vendors, and the public -- Buying motivator #8 : expand business -- Buying motivator #9 : attract new customers -- Buying motivator #10 : retain existing customers -- Strategies for presenting accomplishments -- Numbers : the universal language -- Comparison, a powerful form of communication -- ROI, how quickly can you deliver? -- The company's mission statement, make it your mission -- The CAR technique, challenge, action, and result -- Where to find material for your accomplishments -- Performance appraisals -- Your career management file -- Impact-mining : probing questions to unearth hidden treasures -- Sifting through the accomplishments you've gathered -- Use impact statements to portray yourself as the right fit -- Top 10 tips for writing accomplishments --7. Editing : résumé-speak 101 -- Development editing : a primer in power writing -- Top 10 tenets of developing your résumé -- Examples of résumé-speak -- The keys to writing compelling copy -- Address the needs of your audience -- Summarize by using the ABC method -- Focus on transferable skills -- Résumé-speak 101 -- Deliver the goods up front -- Start sentences with action verbs or noun phrases -- Sidestep potential negatives -- Give outdated experience a feeling of real time -- Avoid an employer pet peeve : baseless personality attributes -- Convey confidential information without giving away proprietary/trade secrets -- Technical editing/copyediting : the mechanics of résumé-speak -- Abbreviations -- Acronyms -- Active voice -- Articles (in absentia) -- Auxiliary or helping verbs -- Capitalization -- Colons and semicolons -- Commas -- Commas that separate -- Commas that set off -- Comma trauma -- Contractions -- Dashes -- Ellipsis marks -- Elliptical sentences -- Gender equity -- Hyphenation -- Numbers -- Parallel sentence structure -- Parentheses -- Parts of speech -- Passive voice -- Periods -- Possessives -- Prepositions -- Quotation marks -- Sentence fragments -- Slashes -- Split infinitives -- Tense -- Verbs -- Writing in the first person -- Prune, prune, prune -- Proof, proof, proof -- Top 10 résumé proofreading tips --8. Visual artistry : the missing link -- Design elements -- Create a visual pattern -- Consistency counts -- Use tab stops sparingly -- Apply white space liberally -- Make bullets work for you -- Think in threes -- Keep headings to a minimum -- Segment paragraphs -- Balance is beautiful -- Pay attention to vertical balance -- Balancing a two-column format -- Balancing a full-width layout -- Balancing unevenly distributed copy -- Balancing impact statements -- Justification, ragged right or full justification? -- Hang it on the wall! -- Use typefaces tastefully -- Choosing a font -- Fonts that buy more space -- Use discretion in mixing fonts -- Go easy on bold, underline, and italic -- Establish a logical sizing hierarchy -- Tweaking tips -- Technical tools to create tables -- Add white space -- Adding space between paragraphs in MS Word -- Adding space between paragraphs in Corel WordPerfect -- Change line height -- Adjusting vertical space between lines within paragraphs in MS Word -- Adjusting vertical space between lines within paragraphs in Corel WordPerfect -- Expand character spacing -- Expanding text in MS Word -- Expanding text in Corel WordPerfect -- Tricks to make text fit -- Shrinking text in MS Word -- Shrinking text in Corel WordPerfect -- Use bullets strategically -- Creating bullets in MS Word -- Creating bullets in Corel WordPerfect -- Adding or subtracting spacing between bullets and text in MS Word -- Adding or subtracting spacing between bullets and text in Corel WordPerfect -- Changing the type of bullet in MS Word -- Changing the type of bullet in Corel WordPerfect -- Size of bullets -- Use rule lines -- Inserting a rule line in MS Word -- Inserting a rule line in Corel WordPerfect -- Other graphic elements -- Top 10 visual appeal tips --9. E-résumés, e-portfolios, and blogs -- ASCII text résumés -- The advantages and disadvantages of ASCII résumés -- ASCII résumé do's and don'ts -- Steps for ASCII conversion -- Converting to ASCII for e-mailing using MS Word or Corel WordPerfect -- Converting to ASCII for pasting into e-forms -- Quick cleanup of an ASCII conversion -- How to post an ASCII résumé to a Web site -- Web résumés, e-portfolios, and blogs -- The advantages and disadvantages of Web résumés -- The technical how-tos of Web résumés -- Online résumé-builder services -- Do-it-yourself Web résumés -- Hire a pro -- Web résumé do's and don'ts -- What to include in an e-portfolio -- Hyperlinks or hyperjinx? -- Using your Web résumé -- Marketing your Web résumé -- Getting on the blog bandwagon -- What to include in a blog -- Creating a blog -- Using RSS (really simple syndication) technology -- Marketing your blog -- Scannable résumés -- Scannable résumé do's and don'ts -- Applicant-tracking systems : what happens after you e-mail or post your résumé? -- Positive aspects of applicant-tracking technology -- Negative aspects of applicant-tracking technology -- Conflicting advice -- Résumés of the future -- Top 10 technology tips for e-résumés, e-portfolios, and blogs --

Subjects: Résumés (Employment); Community Foundation of Western North Carolina;

Available copies: 5 / Total copies: 15

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Beginning Ruby : From Novice to Professional / by Cooper, Peter(Computer software developer)(CARDINAL)628233;

Subjects: Ruby (Computer program language);

Available copies: 1 / Total copies: 1

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