Search results for [Exponential Media.] at NC Cardinal

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The social media survival guide : everything you need to know to grow your business exponentially with social media / by Madia, Sherrie A.(CARDINAL)591602; Borgese, Paul.(CARDINAL)638946;

MARCIVE 10/05/10Includes bibliographical references.

Subjects: Business communication.; Social media.; Social media.;

Available copies: 1 / Total copies: 3

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The Sweeney [videorecording] / by Love, Nick,1969-; Hodge, John,1964-; Simon, Christopher,1963-; Winstone, Ray,1957-(CARDINAL)786496; Drew, Ben,1983-; Atwell, Hayley,1982-(CARDINAL)787139; Mackintosh, Steven.(CARDINAL)436936; Anderson, Paul.(CARDINAL)754642; Ford, Alan,1935-; Lewis, Damian,1971-(CARDINAL)786552; Balfe, Lorne.(CARDINAL)560868; Embargo Films.; Entertainment One (Firm); Exponential Media.; Vertigo Films.;

Music, Lorne Balfe ; director of photography, Simon Dennis ; editor, James Herbert.Ray Winstone, Ben Drew, Hayley Atwell, Steven Mackintosh, Paul Anderson, Alan Ford, Damian Lewis.Armed and dangerous, the Sweeney Flying Squad are London's elite crime fighting force. Led by legendary Detective Jack Regan, they are not afraid to use old school, bare-knuckle tactics to bring down the modern underworld. Now, with a master criminal on the loose and a major bank heist in progress, Regan will do whatever it takes to get the job done, even if that means defying the orders of his boss and taking the law into his own hands.Rating: R; for violence and language throughout and some sexual content.DVD, widescreen (16x9, 2.35:1) presentation; 5.1 Dolby digital, Dolby digital 2.0.

Subjects: Feature films.; Action and adventure films.; Video recordings for the hearing impaired.; Feature films.; Action and adventure films.; Video recordings for the hearing impaired.; Great Britain. Metropolitan Police Service. Flying Squad; Criminal investigation; Bank robberies; Thieves; Video recordings for people with visual disabilities.;

Available copies: 3 / Total copies: 4

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Make it rain! : how to use the media to revolutionize your business & brand / by Martin, Areva,author.(CARDINAL)499063; Beech, Donna,author.(CARDINAL)654831;

Includes bibliographical references and index."What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime?It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads.For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders.In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to: Match your brand to the right audience and media venues Craft pitches producers can't resist Jump on breaking news shows Pivot and speak in soundbites like the pros Amplify every interview with social media Turn appearances into platform and become a rainmaker. Never before have there been more ways to build a presence that matters. Whether you are the executive of a corporation, the author of an upcoming book, the owner of a rapidly growing small business, or the public face of a local nonprofit or association, if you have a business to build or people you want to help, nothing beats using the media to create the visibility, influence, and power you need. Are you ready to Make It Rain!?"--

Subjects: Mass media and business.; Mass media and publicity.; Mass media;

Available copies: 4 / Total copies: 4

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Sticks and stones [sound recording] / by Bazelon, Emily.; Lowman, Rebecca;

Read by Rebecca Lowman.Being a teenager has never been easy, but in recent years, with the rise of the Internet and social media, it has become exponentially more challenging. Bullying, once thought of as the province of queen bees and goons, has taken on new, complex, and insidious forms, as parents and educators know all too well. No writer is better poised to explore this territory than Emily Bazelon, who has established herself as a leading voice on the social and legal aspects of teenage drama.

Subjects: Non-Fiction.; Audiobooks.; Psychology;

Available copies: 1 / Total copies: 1

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Because internet [large print] : understanding the new rules of language / by McCulloch, Gretchen,author.(CARDINAL)785218;

The internet isn't the first technology to alter how we communicate, but it is making our language change faster and in more interesting ways than ever before. The programmers behind the apps and platforms we use decide how our conversations are structured, from the grammar of status updates to the protocols of comments and @replies. Linguistically inventive niche online communities spread slang and jargon exponentially faster than in the days when new dialects were constrained by physical space. What's more, social media provides a fascinating laboratory for watching language evolve in real time.

Subjects: Large print books.; Fiction.; Language and the Internet.; English language; Social media; Social media.;

Available copies: 7 / Total copies: 7

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Sticks and stones [sound recording] : defeating the culture of bullying and discovering the power of character and empathy / by Bazelon, Emily.;

Read by Rebecca Lowman. Being a teenager has never been easy, but in recent years, with the rise of the Internet and social media, it has become exponentially more challenging. Bullying, once thought of as the province of queen bees and goons, has taken on new, complex, and insidious forms, as parents and educators know all too well. No writer is better poised to explore this territory than Emily Bazelon, who has established herself as a leading voice on the social and legal aspects of teenage drama. In Sticks and Stones, she brings readers on a deeply researched, clear-eyed journey into the ever-shifting landscape of teenage meanness and its sometimes devastating consequences. The result is an indispensable book that takes us from school cafeterias to courtrooms to the offices of Facebook, the website where so much teenage life, good and bad, now unfolds.

Subjects: Bullying -- Prevention.; Bullying in schools.; Bullying in schools -- Prevention.; Audiobooks.; Bullying.;

Available copies: 1 / Total copies: 1

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The 5 week leadership challenge : thirty-five action steps to becoming the leader you were meant to be / by Leddin, Patrick R.,author.(CARDINAL)795933;

"Develop and expand your innate leadership abilities through daily exercises and challenges designed to help you grow into the leader you want to be and prepare you or the job you were made to have. A recent Harvard Business Review article outlining a study of over 17,000 leaders found that although, on average, people begin to supervise others at age 30, most do not start to receive formal leadership training until their forties. Don't wait for training that doesn't come until it's too late. The Five-Week Leadership Challenge is an invaluable guide to help any aspiring leader begin a daily practice of exercises and challenges designed to develop and expand your innate leadership ability as quickly as possible. Patrick Leddin has served as a U.S. Army airborne, infantry, and ranger-qualified officer, founded and ran successful businesses, and trained thousands of leaders. In The Five-Week Leadership Challenge, Leddin shows you how to quickly build standout leadership skills so that when the next opportunity comes along, you're the only person for the job. The Five-Week Leadership Challenge: Includes 35 daily challenges designed to quickly develop standout leadership skills. Outlines the leadership habits you can practice regularly that get you noticed--and promoted, based on Leddin's experience training and consulting thousands of leaders all over the world. Encourages you to share your completion of the leadership challenge on social media to exponentially expand your networking opportunities and receive bonus content and access to additional author tools." --Amazon.com.

Subjects: Leadership.;

Available copies: 2 / Total copies: 2

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Mobile marketing : how mobile technology is revolutionizing marketing, communications, and advertising / by Rowles, Daniel.(CARDINAL)405081;

Includes bibliographical references (pages 255-262) and index.Machine generated contents note: List of figures -- Foreword -- AcknowledgementsIntroductionPart One Mobile marketing in perspective01 Introduction02 Understanding the mobile consumer -- Technology for the sake of technology -- User journey and context -- Mobile and multi-channel marketing -- User journey examples -- Local intent -- Content marketing -- The stages of the user journey -- Value proposition and user journey03 Technology change and adoption -- Forty years of radical change -- Integrated devices -- Smartphone adoption -- Global variations -- Benchmarking marketing activity04 Disruption and integration -- The death of in-store retail -- Convenience, choice and transparency -- Business culture -- Single customer view -- Next step: marketing automation -- Mobile as a change enabler05 Devices, platforms and technology: why it doesn't matter -- Mobile-compatible is not mobile-optimized -- Technology challenges -- Audience segmentation -- Frictionless technology06 Mobile statistics summary -- Breakdown of regions -- Smartphone adoption levels -- Mobile broadband subscriptions -- Breakdown of mobile operating systems worldwide -- QR codes, NFC and other technologies -- Mobile social media usage by region07 The future of mobile marketing -- Exponential development -- Technology as an enabler -- The near future -- Frictionless technology -- The distant future -- A guaranteed future predictionPart Two The tactical toolkit08 Introduction09 Mobile sites and responsive design -- Start with the fundamentals -- Mobile site options -- Mobile design principles: mobile sites vs desktop sites -- Technology and jargon in perspective -- What responsive design really means -- The 3-step quick and dirty guide to a responsive website -- A user-centred approach to mobile -- Mobile sites: conclusions10 How to build an app -- Bolstering value proposition -- The app-building process -- Specification and wireframing -- Interaction and visual design -- Technical development and testing -- App store submission -- App marketing -- App maintenance -- Customer support -- Freelancers vs agencies -- Native apps vs web apps -- Platform wars -- Building an app: conclusions11 Social media and mobile -- User journey and value proposition -- Mobile social media experience -- Informing your social media approach -- Real-world integration sharing -- Policy and planning -- Outreach, engagement and ego -- Social measurement -- Social media advertising -- Mobile social media: conclusions12 Mobile search -- Defining mobile search -- Desktop vs mobile results -- Search engine optimization (SEO) -- Link building -- Mobile SEO: conclusions -- Paid search -- PPC fundamentals -- PPC considerations -- Working with PPC agencies -- Mobile SEO and PPC working together -- Mobile search: conclusions13 Mobile advertising -- Mobile advertising objectives -- App advertising -- Ad networks vs media owners -- Targeting options -- Creative options -- Mobile ad features -- Ad reporting and analytics -- Mobile advertising: conclusions14 Augmented reality (AR) and real-world integration -- Adoption levels -- Location-based services -- Location check-ins15 Quick Response (QR) codes -- QR codes in perspective -- Practical applications -- QR code adoption -- The most important thing to understand about QR codes -- Making your QR code beautiful -- Practical guide to using QR code in the real world -- The future of QR codes -- QR codes: conclusions16 Near field communication (NFC) -- The early NFC elephant in the room -- NFC adoption -- Mobile payments -- The internet of things17 Short messaging service (SMS) -- SMS is personal -- Types of SMS communications -- SMS short codes -- SMS app links -- SMS: conclusions18 Mobile analytics -- The marvels of Google Analytics -- Setting up analytics -- Core reports -- Multi-Channel Funnels -- App-specific reports -- Tracking codePart Three Mobile marketing checklists19 Introduction20 Checklists -- Mobile marketing strategy -- Mobile site development -- Building your app -- Social media and mobile -- Mobile search21 Conclusions -- References."Having become the ultimate social device, and as users drift away from TVs and computer screens, the mobile offers radical new challenges for the marketer. But how do you design and implement an effective digital strategy? And what tools can be used to measure marketing effectiveness? Starting with a review of the technology itself - both hardware and software - Mobile Marketing explains the dynamics between the key players and how these forces are shaping future developments in terms of service provision, media integration and content strategy. Supported by in-depth case studies, which illustrate the potential pitfalls and rewards of mobile marketing initiatives, Mobile Marketing shows how our new mobile lifestyle can be a rewarding environment for those businesses willing to embrace new technology and, with imagination and creativity, develop mobile marketing strategies that can win customers, boost brand awareness, raise profile and increase profits"--

Subjects: Internet advertising.; Internet marketing.; Mobile commerce.; Mobile communication systems.; Telemarketing.;

Available copies: 2 / Total copies: 2

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No judgment : essays / by Oyler, Lauren,author.(CARDINAL)631779;

"In her writing for Harper's, the London Review of Books, The New Yorker, and elsewhere, Lauren Oyler has emerged as one of the most trenchant and influential critics of her generation, a talent whose judgments on works of literature--whether celebratory or scarily harsh--have become notorious. But what is the significance of being a critic and consumer of media in today's fraught environment? How do we understand ourselves, and each other, as space between the individual and the world seems to get smaller and smaller, and our opinions on books and movies seem to represent something essential about our souls? And to put it bluntly, why should you care what she--or anyone--thinks? In this, her first collection of essays, Oyler writes ... about topics like the role of gossip in our exponentially communicative society, the rise and proliferation of autofiction, why we're all so 'vulnerable' these days, and her own anxiety"Includes bibliographical references.Introduction: On revenge -- Embarrassment, panic, opprobrium, job loss, etc. -- My perfect opinions -- Why do you live here? -- I am the one who is sitting here, for hours and hours and hours -- The power of vulnerability -- My anxiety -- TK Kicker.

Subjects: Essays.; Judgment.; Criticism.; Social influence.; Mass media and culture.; Mass media;

Available copies: 8 / Total copies: 8

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YouTube secrets : the ultimate guide to growing your following and making money as a video influencer / by Cannell, Sean.(CARDINAL)816662; Travis, Benji.(CARDINAL)816663;

Strategy: the seven c's. Courage: ignite passion and transcend fear -- Clarity: start with the end in mind -- Channel: building a home for your content -- Content: create lasting impact -- Community: engage with your audience -- Cash: monetize your content -- Consistency: hustle your way to success -- Tactics. Social media: leverage your message and brand -- Discoverability: attract your ideal audience on autopilot -- Collaboration: grow your audience exponentially -- Trends & tentpoles: conspire with the culture -- Team: scale your vision -- thing differently: crush conventionality."In YouTube Secrets, online video experts Sean Cannell and Benji Travis draw on a decade of experience as well as interviews with more than one hundred top creators to give you a step-by-step YouTube success playbook. You'll learn the seven essential ingredients for a profitable channel, new strategies for getting views and subscribers, ten ways to make money on YouTube."--Back cover.

Subjects: Internet videos.; YouTube (Electronic resource); Online social networks in business.; Internet marketing.;

Available copies: 1 / Total copies: 3

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